Matt Johnson2 min readFinTech Marketing Case Study: Increasing B2B Client Base by > 700% in 5 monthsClient Overview Our client is a startup in the payments industry, offering custom financial solutions for mid-market companies engaged in...
Lukas Balcaitis3 min readdimartec Founder Named "CMO to Watch 2024" We're proud to share that dimartec Founder, Matthew Johnson, has been named a "CMO to Watch 2024" by the CMO Alliance.
Matt Johnson2 min readWhy Financial Brands Must Be Cautious in Influencer Collaborations2023 saw more financial brands than ever collaborating with influencers to expand their reach and engage with new demographics more...
Matt Johnson3 min readSelling Product Features vs Selling the EmotionIn today's highly competitive market, it's no longer enough to simply list the technical specifications of your offering. Find out why.